Follow us

Cheapflights declares a War on Gloom

Back to the 2012 Press Releases

Rising APD, a dire economy and the post-Christmas blues all combine to make an even January a duller month this year than usual. However, in spite of those factors,, the online leader in deals publishing, found in a recent survey that travel is still a priority for 83 per cent of the 15,000 Brits who participated. In fact, they’re cutting back in other areas of expenditure to protect their travel budget. is therefore waging a War on Gloom by declaring travel to be the perfect antidote for beating the January blues with its list of Top 25 Cheap and Cheerful destinations.

"Are you fed up of reading gloomy headlines? So are we.  We know that UK consumers are cutting back elsewhere to save up for a holiday.  At Cheapflights we decided we could help and declared our War on Gloom.  Together we can beat it!  We have some great Cheap and Cheerful destinations and above all the widest range of cheap flight deals to help you escape.  Click your mouse and grab your bucket and spade to take a stand for holiday cheer," says Hugo Burge, CEO for Cheapflights Media.

To compile the Top 25 list, took its 100 most popular destinations from December and calculated their affordability and appeal based on a combination of factors: return flights, weather in January and February, recent currency performance, ground costs and third-party rankings on safety for visitors.

The list is a combination of mainly exotic, long-haul destinations where the sun shines most of the year and ground costs are incredibly low. There are a few European destinations in the mix such as Prague, Amsterdam and Dublin, but our top five are all a bit of a trek – however, they are great places to get away for a fun, affordable and off-the-beaten path experience. Following these five was a list of great spots within India all scoring the same since the weather, costs, airfare deals and other factors were so in sync. As a result, we ended up counting the country of India as a single Cheap and Cheerful destination.

The top five destinations are:

1)  Ho Chi Minh City, Vietnam

2)  Havana, Cuba

3)  Marrakech, Morocco

4)  Hanoi, Vietnam

5)  Douala, Cameroon

With year-round warm weather, a stable safety record, and incredibly low ground costs, it’s no surprise that Vietnam features twice within the first five destinations. Its two featured cities are both quite different. Ho Chi Minh City is relatively young compared to Hanoi. This bustling city is more of a cultural break than a beach getaway, but it won’t disappoint as an experience. Visitors should be sure to check out attractions like the War Remnants Museum and dinner cruises on the Saigon River.

The older city of Hanoi offers quite a different experience to Ho Chi Minh. Spirituality and history set the tone here with a fascinating mix of architecture that combines French-colonial villas alongside temples that date back to the 11th century. There are more than 600 temples to explore in total and despite the bustle; the way of life here is calm and greatly appealing to visitors. Hanoi is also a great base from which to explore other parts of the country such as Ha Long Bay, touring the south or nearby hikes. This is the perfect place for intrepid travellers and those who enjoy the outdoors.

The attractions of Havana, Cuba, need little introduction. Year-round sunshine, white sand beaches, great cocktails, sumptuous food and world famous music combine to offer all the things most would seek on holiday. The country in general is still relatively unspoilt given that it has yet to be overridden by tourists, so visitors will get an authentic Cuban experience and low ground costs mean it’s incredibly cheap.

Marrakech is a favourite destination among Brits and is still climbing in popularity. Despite recent tensions in countries within the surrounding region, Marrakech’s hasn’t been affected and is still very safe. The fact that budget airlines now fly there means that fares can come in at £100 and even less, and ground costs are spectacularly low once you get there, so it’s a great all round destination. Its warm weather and landscape of mountains, nearby beaches and unique architecture offers something for all travel tastes. Culture vultures should start in the Old Town while visitors in general should head to the famous souks within the city centre and spend evenings in the many rooftop cafes.

Fifth on the list is Cameroon. While this might be one of the more unexpected destinations, it actually has a lot to offer the intrepid traveller. Having passed a law to limit the number of terms a president is allowed to serve, its PM Paul Biya was removed just last year when the law came into effect. Presumably, this sign of political change means the country is opening up to tourism and business. It’s still not a major tourist destination so it gives travellers a glimpse of the “real Africa.” Cameroon offers rainforests, deserts, wildlife parks and great beaches. Its warm weather, safe environment and incredibly cheap ground costs combine to make it another ideal Cheap and Cheerful destination.

For the full Top 25 Cheap and Cheerful Destinations along with ranking analysis and information, visit the Cheap and Cheerful Index.

The Great Escape – Win your dream trip!

Our Cheap and Cheerful list is meant to inspire people to shake off the gloom of the season and make true on their travel aspirations. To go one step further, Cheapflights has also launched The Great Escape giveaway on Facebook. The winner of this sweepstakes competition will receive £2000 in travel money to plan an escape to a cheap and cheerful destination of their own choosing. Cheapflights is also giving away travel must-have Kindles every week in the run up to the grand prize draw. The contest is open worldwide, so jump and get ready to get away.



For further information please contact:

Rooster PR: Maitha Ahmed

tel: +44 (0) 20 7953 8781



About Cheapflights Media

Cheapflights Media is an international media network helping over 11 million visitors a month find top travel deals. Our Cheapflights brand was launched in 1996 and pioneered the online comparison of flight deals for users. Today, users compare a wide range of deals from hundreds of partners including online travel agents, consolidators and airlines to find the very best flight deals. With a mission to be the starting point for travel, Cheapflights works to deliver the industry’s best airfare bargains, expert tips and inspiration. There are currently Cheapflights sites in the U.K., U.S., Canada, Germany, Australia & New Zealand, France, Italy and Spain. For more information, visit Our newest brand, Momondo, is a leading travel search engine for finding comprehensive worldwide pricing and availability on airfares. Winner of several awards, the site is ideal for users on specific travel schedules. For more information, visit