In the eleven year history of Cheapflights, the business has grown from a small
attic-based operation to an international business.
Reaching the milestone in January 2007 of some six million users visiting our websites
gave us cause to reflect on the depth and breadth of the relationship we have with
both our users and our hundreds of travel partners who post their deals with us.
We realised how powerful the Cheapflights brand has become and how great an opportunity
we have to help leisure and business travellers identify the very best deals in
travel via our websites, blogs and newsletters.
For the travelling public, in both the UK we have become the place to identify the
best flight deals.
We take our responsibilities towards the community at large very seriously.
For our users, we have a duty to provide the best and widest range of deals which
you can find anywhere on the internet.
That means ensuring that our travel partners are reputable and responsive. And Cheapflights
has to invest continually in the most effective web technology. That is why we recently
purchased a stake in the ultimate online flight planner, Dohop.com.
For our travel partners, we want to be the most effective platform, both in old
and new media, to reach travellers in a timely and cost-effective manner.
For our suppliers, it means fair treatment and prompt payment.
And, as importantly, it means retaining and motivating the members of Cheapflights'
rapidly expanding and dedicated team. We are only as good as the passion, ideas,
energy and commitment of that team.
No one is in favour of global warming but we do not believe that curtailing flights
is a sensible way forward. Preventing travellers from using planes is increasingly
an argument which is made by some members of the environmental lobby. Airlines may
be a sexier target than the ships which sail the seven seas; but guess which industry
causes more global warming?
On our websites, we explore ways in which people can make a real difference to the
planet without stopping them from holidaying or depriving developing countries of
their economic lifeline of tourism.
I invite you to join in and find out more about Cheapflights, our people and how
we choose to run our business.
David Soskin, CEO
