Beer drinkers with a taste for a pint of the local brew may soon have a whole new range to sample on their travels. Word reaches us via Jaunted that airports may soon start offering their own beers, ones named after their three-letter codes anyway. So travellers who seek out London Pride when in London, Staropramen in Prague or Guinness in Dublin, can plan on a JFK at JFK, a SFO at San Francisco International Airport, and at … well, you get the drift.
Brewing giant Anheuser-Busch has applied for trademark registrations for 42 US airports for “beer”.
The airport list includes Boston, Atlanta, Austin, O’Hare and Midway Airports in Chicago, LaGuardia and JFK in New York, Denver, Orlando, Seattle, Will Rogers World Airport in Oklahoma, Los Angeles and San Francisco International.
The precedent for this is Goose Island Beer Company’s “312 Urban Wheat Ale”, which is named after Chicago’s downtown area code. Incidentally, Anheuser-Busch snapped up Goose Island Beer Company last year.
If the filing is approved, Anheuser-Busch has up to three years to use the trademarks.
You can check out the full list of airports on Anheuser-Busch’s list here.
Wonder how long it will be before we’re enjoying a bottle of LTN while we wait for our flights to Faro…
(Image: magnusbrath)
