How much do things cost in Florence and London? London Florence Local draught beer (0.5 litre)£3.80£3.38 Pair of jeans£61.30£61.60 Bottle of beer (imported beer)£1.75£0.83 3 bedroom flat outside of centre£1788.33£776.31 Small bottle of water (0.33 litre)£0.98£0.75 source