Find flights
Deals
Airlines
FAQs

Cheap flights from London to New York State from £148

This is the cheapest one-way flight price found by a Cheapflights user in the last 72 hours by searching for a flight departing on 10/4. Fares are subject to change and may not be available on all flights or dates of travel. Click the price to replicate the search for this deal.
LON — JFK
24 Mar — 31 Mar1
1 adult
Sun 24/3
Sun 31/3

How far in advance should I book a flight from London to State of New York?

Users have found that booking a flight from London to State of New York at least 54 days early can save you up to 30% on average compared to booking a flight this week. If booking 54 days before your flight isn’t an option for you, users have found flights from London to State of New York for as little as £428 when booking for a departure date within the next two weeks. You can also check prices now. Some users have found airline tickets as low as £522 for flights departing within the next 3 days.

What is the cheapest month to fly from London to State of New York?

Our data shows that January tends to be the cheapest month to fly to State of New York from London. Users have commonly found prices around £411 for the month, but tickets can be as low as £264. Due to multiple factors, prepare for potentially higher prices in July.

When is the cheapest time to fly from London to State of New York (LON - NY)?

When flying from London to State of New York, the time of day you decide to fly out makes little to no difference towards the overall price you’ll pay on tickets.

Cheap British Airways flights from London to New York

Explore cheap flight options specifically provided by British Airways for the route between London and New York. Find affordable fares and compare prices with other airlines to secure the best deal for your journey. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
Consider these cheap British Airways flights we've found departing from London to New York. Come back soon if you're not finding the exact deal you're looking for.
Wed 17/415:05LGW - JFK
Nonstop8h 00mBritish Airways
Mon 29/420:05JFK - LGW
Nonstop7h 05mBritish Airways
Deal found 18/3£316
Wed 17/419:05LHR - JFK
Nonstop7h 50mBritish Airways
Wed 24/407:55JFK - LHR
Nonstop6h 50mBritish Airways
Deal found 19/3£342
Thu 23/519:55LHR - JFK
Nonstop7h 40mBritish Airways
Mon 27/522:29JFK - LHR
Nonstop7h 01mBritish Airways
Deal found 18/3£433
Mon 1/410:05LHR - JFK
Nonstop7h 50mBritish Airways
Fri 26/407:55JFK - LHR
Nonstop6h 50mBritish Airways
Deal found 18/3£454
Mon 1/410:05LHR - JFK
Nonstop7h 50mBritish Airways
Sun 7/409:30JFK - LHR
Nonstop7h 10mBritish Airways
Deal found 19/3£479

Cheap TAP AIR PORTUGAL flights from London to New York

Explore cheap flight options specifically provided by TAP AIR PORTUGAL for the route between London and New York. Find affordable fares and compare prices with other airlines to secure the best deal for your journey. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
Take a gander at the lowest prices we've found on TAP AIR PORTUGAL flights from London to New York. If these deals don't fit your criteria, make sure to check back soon as new deals are always added.
Fri 13/906:00LHR - JFK
1 stop19h 05mTAP AIR PORTUGAL
Sun 29/922:05JFK - LHR
1 stop14h 40mTAP AIR PORTUGAL
Deal found 18/3£316
Tue 14/506:00LHR - EWR
1 stop14h 20mTAP AIR PORTUGAL
Tue 11/223:55EWR - LHR
1 stop12h 35mTAP AIR PORTUGAL
Deal found 18/3£328
Fri 13/906:00LHR - JFK
1 stop19h 05mTAP AIR PORTUGAL
Sat 21/922:05JFK - LHR
1 stop14h 40mTAP AIR PORTUGAL
Deal found 18/3£329
Mon 25/316:35LGW - JFK
1 stop32h 30mTAP AIR PORTUGAL
Tue 2/422:05JFK - LGW
1 stop12h 30mTAP AIR PORTUGAL
Deal found 18/3£461
Mon 25/321:40LGW - JFK
2 stops27h 25mTAP AIR PORTUGAL
Tue 2/422:05JFK - LGW
1 stop12h 30mTAP AIR PORTUGAL
Deal found 18/3£462

Cheap London to New York flights in March & April 2024

Find cheap flight options from London to New York specifically for the months of March and April 2024. Explore affordable fares based on user searches. Over the last 7 days, Cheapflights users made 905,048 searches. Prices were last updated on 19 March 2024.
Check out some of the best flight deals from London to New York in 2024. For more flight deals, be sure to check back very soon.
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£275
Wed 17/411:40STN - SWF
1 stop11h 25mPLAY
Wed 24/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 18/3£275
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 19/3£276
Thu 18/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£276
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 19/3£277
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 19/3£278
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 18/3£279
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£280
Tue 23/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Sun 5/501:30JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£281

London to New York 2024 flight deals

Discover exclusive flight deals for travel between London and New York in 2024. Find excellent offers based on user searches. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
Check out some of the best flight deals from London to New York in 2024. For more flight deals, be sure to check back very soon.
Mon 3/620:40LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Thu 5/1218:10JFK - LGW
Nonstop6h 50mNorse Atlantic UK
Deal found 18/3£257
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£275
Wed 17/411:40STN - SWF
1 stop11h 25mPLAY
Wed 24/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 18/3£275
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 19/3£276
Thu 18/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£276
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 19/3£277
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 19/3£278
Thu 18/411:40STN - SWF
1 stop11h 25mPLAY
Thu 25/419:15SWF - STN
1 stop10h 25mPLAY
Deal found 18/3£279
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£280

Direct flights to New York from London

Discover direct flight options from London to New York. Find direct flights with no stopovers, providing a convenient travel experience. Explore direct flight options based on user searches, and compare prices and availability for your desired travel dates. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
If you're seeking options on non-stop flights from London to New York, check out these fares. If you're looking for other options for flights from London to New York, make sure to update the search form at the top of page.
Mon 3/620:40LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Thu 5/1218:10JFK - LGW
Nonstop6h 50mNorse Atlantic UK
Deal found 18/3£257
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£275
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 19/3£276
Thu 18/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£276
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£280
Tue 23/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Sun 5/501:30JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£281
Thu 25/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£284
Sat 20/413:05LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Mon 29/418:20JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 17/3£285
Wed 1/520:40LGW - JFK
Nonstop7h 50mNorse Atlantic UK
Sun 5/501:30JFK - LGW
Nonstop7h 00mNorse Atlantic UK
Deal found 18/3£286

London to New York flights leaving soon

Find last-minute flight options from London to New York for spontaneous travel. Discover available flights and compare prices based on user searches. Secure great deals and offers for spontaneous trips with quick booking options. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
Users seeking a last-minute flight from London to New York should consider booking one of these fares. Tip: verify your flight details before completing your reservation.
Mon 1/408:55LHR - JFK
1 stop13h 15mVirgin Atlantic
Fri 26/408:20JFK - LHR
Nonstop6h 50mVirgin Atlantic
Deal found 18/3£358
Mon 1/408:55LHR - JFK
1 stop13h 15mVirgin Atlantic
Fri 26/417:59JFK - LHR
1 stop9h 56mVirgin Atlantic
Deal found 18/3£362
Tue 2/417:10LHR - JFK
1 stop28h 20mVirgin Atlantic
Wed 24/408:20JFK - LHR
Nonstop6h 50mVirgin Atlantic
Deal found 18/3£374
Tue 2/420:05LHR - JFK
Nonstop7h 45mVirgin Atlantic
Wed 24/408:20JFK - LHR
Nonstop6h 50mVirgin Atlantic
Deal found 18/3£378
Tue 2/417:10LHR - JFK
1 stop28h 20mVirgin Atlantic
Wed 24/414:50JFK - LHR
1 stop11h 15mVirgin Atlantic
Deal found 18/3£379
Tue 2/419:55LHR - JFK
Nonstop7h 50mAmerican Airlines
Tue 30/414:50JFK - LHR
1 stop11h 40mAmerican Airlines
Deal found 18/3£397
Tue 2/415:15LHR - JFK
1 stop12h 09mAmerican Airlines
Tue 30/414:50JFK - LHR
1 stop11h 40mAmerican Airlines
Deal found 18/3£404
Tue 2/419:55LHR - JFK
Nonstop7h 50mFinnair
Tue 23/407:55JFK - LHR
Nonstop6h 50mFinnair
Deal found 18/3£409
Tue 2/419:55LHR - JFK
Nonstop7h 50mFinnair
Tue 23/407:55JFK - LHR
Nonstop6h 50mFinnair
Deal found 17/3£410

One-way flights to New York from London

Search for one-way flight options from London to New York. Find affordable one-way fares based on user searches. Compare prices and availability to plan your one-way journey according to your preferred dates and budget. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
If you're seeking multiple options on one-way flights from London to New York, be sure to check out these deals, which are updated often. Users in need of a round-trip flight from London to New York instead should update the search form at the top of page.
Wed 10/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 18/3£148
Wed 17/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 18/3£149
Tue 16/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 17/3£150
Tue 16/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 18/3£151
Tue 9/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 18/3£152
Tue 9/419:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 19/3£153
Wed 12/621:20LTN - JFK
2 stops29h 40mMultiple Airlines
Deal found 18/3£156
Wed 24/411:25LTN - JFK
1 stop15h 50mMultiple Airlines
Deal found 18/3£156
Tue 4/619:00LTN - JFK
1 stop32h 15mMultiple Airlines
Deal found 17/3£159

Find flights from London to New York within your budget

Customise your flight search to find flights from London to New York that fit within your specific budget. Explore options based on user searches and filter the results based on your desired price range. Find flights that match your budget for a cost-effective journey. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.

Fly from

Any airport

Fly to

Any airport

Budget

£257 - £346

Route

Depart

Return

Price

London GatwickNew York John F Kennedy Intl

LGW - JFK

LGWJFK

London Gatwick

Mon 3/6

Nonstop7h 50m

New York John F Kennedy Intl

Thu 5/12

Nonstop6h 50m

£257

London StanstedNew Windsor Stewart

STN - SWF

STNSWF

London Stansted

Wed 17/4

1 stop11h 25m

New Windsor Stewart

Wed 24/4

1 stop10h 25m

£275

London GatwickNew York John F Kennedy Intl

LGW - JFK

LGWJFK

London Gatwick

Mon 9/9

1 stop30h 25m

New York John F Kennedy Intl

Thu 12/9

Nonstop7h 00m

£296

London GatwickNew York John F Kennedy Intl

LGW - JFK

LGWJFK

London Gatwick

Wed 17/4

Nonstop8h 00m

New York John F Kennedy Intl

Mon 29/4

Nonstop7h 05m

£316

London HeathrowNew York John F Kennedy Intl

LHR - JFK

LHRJFK

London Heathrow

Fri 13/9

1 stop19h 05m

New York John F Kennedy Intl

Sun 29/9

1 stop14h 40m

£316

London HeathrowNew York John F Kennedy Intl

LHR - JFK

LHRJFK

London Heathrow

Mon 15/4

1 stop13h 25m

New York John F Kennedy Intl

Mon 22/4

Nonstop7h 20m

£326

London HeathrowNewark

LHR - EWR

LHREWR

London Heathrow

Wed 17/4

Nonstop8h 00m

Newark

Wed 24/4

1 stop9h 50m

£340

London GatwickNew York John F Kennedy Intl

LGW - JFK

LGWJFK

London Gatwick

Wed 17/4

1 stop11h 10m

New York John F Kennedy Intl

Mon 29/4

1 stop17h 45m

£343

London HeathrowNewark

LHR - EWR

LHREWR

London Heathrow

Sun 2/6

1 stop24h 45m

Newark

Fri 7/6

1 stop14h 45m

£346

Flights are sorted by cheapest first

Deals found on 18/3

Reviews of airlines servicing New York

Get insights into the airlines that provide service to New York. Read reviews, discover amenities, and learn about the overall travel experience offered by airlines. Use this information to make informed decisions when choosing an airline for your flight to New York. Reviews last updated 19 March 2024.
Read through reviews of airlines operating flights from London to New York, such as British Airways, TAP AIR PORTUGAL and Air France. Users have also rated airlines in terms of entertainment options, comfort, food, crew/service, and boarding process.
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

8.1
Very Good
11,551 reviews
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

7.8
Good
1,716 reviews
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

7.8
Good
2,177 reviews
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

7.8
Good
1,376 reviews
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

7.7
Good
4,921 reviews
8.1
Very Good
11,551 reviews

Entertainment

8.1

Food

7.5

Overall

8.1

Boarding

8.2

Crew

8.6

Comfort

7.9

Reviews

1 / 10

On time flights; courteous staff; efficient boarding system! Thank you!

Related info for your journey

Find useful and relevant information for your journey from London to New York. Access travel guides, tips, and recommendations to enhance your travel experience. Get information about local attractions, weather, transportation options, and more.
  • Can I find flights from London to State of New York for under £300 on Cheapflights?

    Yes, there are multiple flights from London to State of New York for under £300. The cheapest flight booked recently is on Norse Atlantic UK for just £257, but on average you can expect to pay £280.

  • Are there nonstop flights from London to State of New York for under £300 on Cheapflights?

    Cheapflights has at least 20 direct flights from London to State of New York under £300. A good price for a nonstop flight from London to State of New York is less than £285.

  • Are there last-minute flights available from London to State of New York for under £400?

    There are currently 20+ open flights from London to State of New York within the next 7 days for less than £400.

  • What days are direct flights available from London to State of New York?

    You can find direct flights on the following days: Tuesday, Friday, Saturday.

  • How many flights depart from London to State of New York on average per day?

    23 flight departures from London to State of New York per day on average.
    Morning (6am - Midday) - 9% of flight departures
    Afternoon (Midday - 6pm) - 83% of flight departures
    Evening (6pm - Midnight) - 9% of flight departures

  • How long is the flight from London to State of New York?

    A quick flight from London to State of New York can take about 7h 50m. Norse Atlantic UK provides one of the quickest options available for as low as £257. The distance between London and State of New York is about 3461 mi. When browsing for deals, the options you’ll see will be for both direct flights and flights with stops.

  • What are the most popular routes from London to State of New York?

  • What are the most popular airlines that fly from London to State of New York?

  • What are the most reliable airlines from London to State of New York?

    No one likes to see their flight delayed. When booking a flight from London to State of New York consider choosing Aeromexico (93%), Air France (91%) or Delta (91%) as they are the most reliable in getting you off to your destination on time.

  • What are the cheapest flights from London to State of New York?

    Looking for the cheapest flight from London to State of New York? While on average our users pay £1,820, our data indicates the cheapest price to be £351. The most popular route (London Heathrow - New York John F Kennedy Intl), is priced around £323.

  • What does LHR to JFK mean?

    LHR stands for London Heathrow Airport, while JFK stands for New York John F Kennedy Intl Airport. These codes are often called IATA codes, a set of identifiers established by IATA (International Air Transport Association) that is widely used by airlines and the aviation industry. Newark Airport (EWR), New York LaGuardia Airport (LGA), Buffalo Airport (BUF), Syracuse Hancock Intl Airport (SYR), Rochester Greater Rochester Intl Airport (ROC) are some additional IATA codes for airports related to your trip.

See more FAQs

Browse thousands of different options on Cheapflights for your next trip

Toggle through the tabs below to find thousands of options on Cheapflights for your next trip.

Top 10 airlines flying from London to New York

Discover the top 10 airlines that operate flights from London to New York. Compare their services, reliability, and customer satisfaction ratings to choose the airline that best suits your travel preferences and needs. Over the last 7 days, Cheapflights users made 905,048 searches. Data last updated 19 March 2024.
AirlineCheapestAverageFlexibilityOn-time
PLAYCheapest£251Average£313FlexibilityNo cancel feeOn-timeN/A
Search PLAY flights
TAP AIR PORTUGALCheapest£255Average£380FlexibilityNo cancel feeOn-timeN/A
Search TAP AIR PORTUGAL flights
DeltaCheapest£268Average£413FlexibilityNo cancel feeOn-timeN/A
Search Delta flights
Scandinavian AirlinesCheapest£314Average£440FlexibilityNo cancel feeOn-time77%
Search Scandinavian Airlines flights
IcelandairCheapest£314Average£434FlexibilityNo cancel feeOn-time76%
Search Icelandair flights
Norse Atlantic AirwaysCheapest£316Average£461FlexibilityNo cancel feeOn-timeN/A
Search Norse Atlantic Airways flights
JetBlueCheapest£319Average£546FlexibilityNo cancel feeOn-time62%
Search JetBlue flights
Alaska AirlinesCheapest£336Average£490FlexibilityNo cancel feeOn-time75%
Search Alaska Airlines flights
Air FranceCheapest£340Average£538FlexibilityNo cancel feeOn-time77%
Search Air France flights
SWISSCheapest£342Average£519FlexibilityNo cancel feeOn-time79%
Search SWISS flights

Search flights from London to New York by cabin class

Find flights from London to New York, based on your preferred cabin class, be it economy, premium economy, business, or first class.

Hourly flight availability from London to New York

Find hourly flight availability from London to New York. Discover flight options and departure times throughout the day, allowing you to choose a departure time that suits your schedule. Data last updated 19 March 2024.
1%of flight departuresEarly morningMidnight to 6 am
39%of flight departuresMorning6 am to noon
54%of flight departuresAfternoonNoon to 6 pm
6%of flight departuresEvening6 pm to midnight
Midnight
6 AM
Midday
6 PM

Fly with Cheapflights

Find the best flight deals on Cheapflights, where travellers can enjoy low prices and a wide availability of flights to their desired destinations.

How does Cheapflights help users find flights from London to New York?

Cheapflights makes it easy to find London to New York flights by helping our users search from 900+ travel sites for deals. We also provide you with filters for cabin, price, airline, airports, number of stops, and many more to narrow down that perfect flight.

Why should you use Cheapflights to find cheap flight tickets from London to New York?

Cheapflights simply makes it quick and affordable to book flights from London to New York by bringing together all flight options from hundreds of airlines and agencies online — and put it in one place for you to choose from. Plus, Cheapflights is 100% free to use for all.

Can Cheapflights find flights from London to New York with no change fees?

Users can book flights with no change fees policies with our dedicated filters. Book flights from London to New York flexibly with Cheapflights today.

Can Cheapflights notify me if prices for flights from London to New York become cheaper?

Yes, Cheapflights has a feature called Price Alert, which notifies users when flight prices change. Track prices for your flight to New York from London today and book when prices fit your budget.

100% Free
Cheapflights is completely free to use, so you can start saving the moment you arrive.
Book with Flexibility
Our users can plan ahead with confidence and find flights with no change fees
Travel Smart
Millions of people come to us for their flight needs every year. We help make travel planning easy by providing useful insights and data-driven graphs that can inform your decisions.